VW and United Airlines: Lessons for Crisis Communicators

VW and United Airlines: Lessons for Crisis Communicators

They’ve weathered the storms, but could their crises have been avoided altogether? What lessons can crisis communicators draw from the recent VW “dieselgate” crisis and United Airlines’ spate of public relations disasters, most notably its violent removal of a...
Social Media – A Double-Edged Sword

Social Media – A Double-Edged Sword

How will your organization handle social media during a crisis? David Kalson of PreparedEx recently presented, “The Internet, Social Media, and Crisis Communications”, at the International Crisis Management Conference in Boston this past April. During his...
Five Steps to Develop the Crisis Communication Plan

Five Steps to Develop the Crisis Communication Plan

VW. Chipotle. Target. What comes to mind with these names? Defective emissions equipment? Or deception and fraud? Food-borne illness? Or mismanagement and stock price freefall? 100 million credit card records hacked? Or denial and inadequate crisis management plans?...
6 Rules for Social Media Use Before and During a Crisis

6 Rules for Social Media Use Before and During a Crisis

As is painfully well known to many companies that have endured crises, social media can be a troublemaker: An irate consumer posts a recording she captured of some impolite customer service she experienced from your company, and it’s being re-Tweeted ad nauseum. Or, a...